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E-Commerce Series: Marketing on the Internet
differ from traditional agencies in that their primary purpose is to draw traffic to their Web site, which ... include UL, VUL and annuities, and possibly long-term care and disability income. During the course of this ...- Authors: Philip J Cernanec, Michael L Fix, Sanford Herman, Paul A Schuster, Larry Stern, Frederick S Townsend, Edwin Schrum, Stephen Rulis, Craig Blumenfeld, Kristina Meyer
- Date: Jun 2000
- Competency: External Forces & Industry Knowledge>External forces and business performance; Strategic Insight and Integration
- Publication Name: Record of the Society of Actuaries
- Topics: Life Insurance>Pricing - Life Insurance; Technology & Applications>E-commerce